Cable Advertising

Why Advertise on Cable?

Better Demographics

  • Cable Subscribers are consistently more upscale than non-cable homes, with the gap between the two growing wider.
  • Cable households have larger household incomes, making them better targets for your products and services.
  • In addition to being younger and better educated than non-cable subscribers, the cable universe now accounts for the vast majority of the nation's total household income.

Better Targeting

  • Cable delivers a broad reach across a wide range of demographic categories, allowing you to target your customers more precisely.
  • Cable allows you to insert your message into specific programs that match the lifestyle and interests of your target audience.
  • With cable, you can direct all of your advertising impact into a selected geographical area, which makes your advertising dollars more cost effective.

Variety of Programming

  • Cable offers commercial breaks in unique, high-quality programming from national, regional and local sources.
  • 99% of cable subscribers are able to receive 40 or more advertising channels.

Local Sponsorship

  • Take advantage of the impact of your manufacturer's national campaign by running a local schedule for your company.
  • Cable offers you a wide variety of local sponsorship and community involvement opportunities.
For additional information about advertising on Knology Cable in your area, please contact:

Augusta, GA
Viamedia
Jeff Morrett
(706) 364-3811

Charleston, SC
Viamedia
Tom McDavid
(843) 225-5708

Columbus, GA / Valley, AL
OnMedia
Jeff Morrett
(706) 596-1004

Dothan, AL
Scenic Cable & Network Production
Bobby Price
(334) 793-2722

Huntsville, AL
Viamedia
Pam Pruitt
(256) 489-6406

Knoxville, TN
Viamedia
Rick Tarvin
(859) 743-0869

Lawrence, KS
Misty Jensen
(785) 856-4127

Montgomery, AL
Viamedia
Pam Pruitt
(256) 489-6406

Panama City, FL
Viamedia
Jason Varnadoe
(850) 215-4237

Pinellas County, FL
Viamedia
Alex Job
(727) 239-0200